Privacy policy

Updated: 20 October 2026

At Rokumentti, it’s all about films, but your privacy matters to us too. This privacy policy explains what information is collected on our website, how it is used and how you can influence the processing of your personal data.

1. Data controller

Joensuun Popmuusikot ry
PL 240, 80101 Joensuu
popmuusikot@popmuusikot.fi

2. What information do we collect and why?

The Rokumentti website processes data to ensure the website functions properly, analyse website traffic and monitor the effectiveness of advertising.

Website functionality and security

To ensure the website functions properly and remains secure, technical information such as IP addresses, browser information and server log data may be processed.

The legal basis for processing is the data controller's legitimate interest.

Website analytics – Google Analytics

We use Google Analytics to analyse traffic on our website. It provides us with information about visitor numbers, the most popular pages and how visitors use our website, for example.

Google Analytics may collect information about the device and browser used, website visits and website usage.

Cookie-based analytics are only enabled with your consent. The legal basis for processing is your consent.

Advertising tracking – Meta Pixel

We use the Meta Pixel (Facebook and Instagram) to measure the effectiveness of our digital advertising. The Pixel allows us to see, for example, how many people who have seen or clicked on our ads visit our website.

The Meta Pixel may collect information about website visits, the device and browser used, and actions taken on the website.

The Pixel is only enabled with your consent. The legal basis for processing is your consent.

3. Cookies

Our website uses cookies and similar technologies. Cookies are small files that a website can store on a user's device.

We use the following categories of cookies:

Essential cookies

These cookies are necessary for the website to function properly. Their use does not require separate consent.

Analytics cookies

Google Analytics cookies help us monitor website usage and traffic. Analytics cookies are only used with your consent.

Marketing cookies

The Meta Pixel helps us monitor the effectiveness of our Facebook and Instagram advertising. Marketing cookies are only used with your consent.

You can accept or reject optional cookies when you visit the website. You can also change your preferences or withdraw your consent at any time using the Cookie settings link at the bottom of the website.

Cookies in use

  • _ga (Google Analytics, 2 years): Distinguishes website visitors from one another.

  • _ga_<ID> (Google Analytics, 2 years): Stores information related to a visitor’s session.

  • _fbp (Meta, 3 months): Identifies the browser for Meta advertising measurement.

  • _fbc (Meta, 3 months): Stores an identifier associated with the most recently clicked Facebook ad.

4. Data disclosure and transfers

Service providers involved in the technical implementation and maintenance of the website may process personal data as part of providing their services.

With the user's consent, data related to website analytics and advertising tracking may be shared with the following service providers:

  • Google Ireland Limited: The provider of Google Analytics, which we use to monitor website usage and traffic.

  • Meta Platforms Ireland Limited: The provider of services related to the Meta Pixel, which we use to monitor the effectiveness of our Facebook and Instagram advertising.

The collection of data through the Meta Pixel and its transmission to Meta are subject to joint controllership by Joensuun Popmuusikot ry and Meta Platforms Ireland Limited. Meta is responsible for the subsequent processing of this data in accordance with its own privacy policies.

Data may also be processed outside the European Economic Area, for example in the United States. Google uses the EU–US Data Privacy Framework and, where necessary, Standard Contractual Clauses approved by the European Commission for international data transfers.

More information about the processing of personal data and international data transfers can be found in the service providers' privacy policies:

5. Data retention

Personal data is retained only for as long as necessary for its intended purpose or as required by applicable law.

User and event data collected by Google Analytics is retained for 2 months. Data collected through the Meta Pixel is also subject to Meta's own privacy policies.

Cookie durations are listed in Section 3 of this privacy policy.

Technical website data and server log data are retained for as long as necessary to ensure the website functions properly and remains secure.

6. Your rights

Under data protection legislation, you have the right to:

  • Receive information about the processing of your personal data and access the data collected about you.

  • Request the correction of inaccurate data.

  • Request the deletion of your data or the restriction of its processing.

  • Object to the processing of personal data based on legitimate interests.

  • Withdraw your consent at any time.

  • Receive the data you have provided, which is subject to automated processing based on your consent, in a portable format where the legal requirements are met.

  • Lodge a complaint with the Office of the Data Protection Ombudsman if you believe your personal data is being processed unlawfully.

You can exercise your rights by contacting the data controller.

7. External websites

The Rokumentti website may contain links to external services, such as ticketing services.

External websites are subject to their own privacy policies, which you can review.

8. Updates to this privacy policy

We may update this privacy policy, for example, if the website's features or data protection legislation change.

The current privacy policy is available on the Rokumentti website.